Jen Mulford is a board certified Holistic Health Coach from the Institute for Integrative Nutrition, Certified Personal Trainer and Corrective Exercise Specialist through the National Academy of Sports Medicine, Entrepreneur, Author, and Speaker. 

I’ve been in the health and fitness industry at some capacity since I was 19 years old. My passion for fitness started in the early 1990's when I began teaching STEP Aerobics. You remember the 90's right? Back in the late 1900's when we wore shiny leotards, leg warmers and high-top Reeboks in every color. Thank God there was no internet and those images are left to our imaginations only.  

That led to teaching at many gyms over the years, from exclusively female facilities where everything was pretty in pink to full-on muscle-head lairs where everything was layered in sweat and steroids. 

In 2013 I opened my own fitness studio and for the next 8 years my growing family revolved our lives around fitness and entrepreneurship. 

Over those years I have helped literally hundreds of women transform their lives through my studio, PsycleZone™️, my book 4-Week Clean Eating Kick Start, my many programs like Second Half Sisterhood and Design Your Decade, and my private coaching practice.

In 2021 that all changed. 
​

• I sold my studio.
• We sold our home in Tennessee.
• My husband, son, myself and our dog moved to Florida (where I was born and raised). My daughter, who was entering her junior year in college, stayed in Tennessee to complete her nursing degree (hardest thing ever).
• Oh, yes, I also turned 50!

What a year! 

I began Jen Mulford Agency to help other women like me wade through the often overwhelming, isolating, and exhausting real life of an entrepreneur. 

Putting a lifetime of experience to work for you...

• Life-long Entrepreneur: After being raised in my family's business, I began my first business in high school, selling t-shirts to my classmates. I spent most of my younger years as a freelancer and eventually opened my own fitness center that I successfully grew and sold after a decade of ownership. In 2019 I was honored as the Mt. Juliet Chamber of Commerce Business Woman of the Year. 
• Lifestyle & Business Coach: I've coached literally hundreds of women toward greater health and freedom. Coaching touches all facets of life.

• Digital Marketer: Years of experience in magazine design and editing, copywriting for blogs, websites, and ads that get results.  
• Author & Speaker: I love speaking to groups of women, it's truly may favorite! I have had the opportunity to speak to groups of 10-20 for a lunch-and-learn and to hundreds of women at the Tennessee State Women's Chamber annual meeting and every size group in-between.